The newly updated Social Media Certification will help you shape the conversation around your business, build loyalty, and attract new customers and partners; it’s the only social media training you’ll ever need. Building an effective social media strategy will expand all of your other inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers. In other words, social media is the ultimate way to do inbound marketing.

The Program 

1. Developing a Social Media Strategy.
2. Social Media Listening and Monitoring.
3. Building a Content Strategy for Social Media.
4. Extending Your Reach on Social Media.
5. Using Social Media to Build One-to-One Relationships.
6. Introduction to Social Media Advertising.
7. Measuring Your Social Return on Investment.
8. Essentials for Continued Success with Social Media.

What will you learn 

• How to develop an engaging and effective social media strategy for your business.
• How to build an inbound social media strategy that delights your customers and grows your bottom line.
• How to leverage the power of social media to transform your business and your career.