Take your business to new heights by learning how to create a strategic marketing plan that drives action.

Who is this course for

• Business Owners — increase your business revenue, sales pipeline, and ROI by building out transformative demand generation programs that actually work.
• Startups — leverage proven marketing processes and practices to establish and increase your user-base and business revenue.
• Marketers — increase your current marketing knowledge by learning the most effective tactics, best practices, and processes.

The Program

1. Section 1: Introduction.
2. Section 2: Build a Strategic Marketing Plan.
3. Case Study: Product and Services Businesses.
4. Evaluate Your Marketing Mix.
5. Objectives, Tactics, and Assumptions about your marketing program.
6. Common Mistakes.
7. Section 3: Workshop.